Netflix Celebrates 10 Years in India With a Special Film Narrated by Shah Rukh Khan
Global streaming giant Netflix has completed a decade of operations in India, marking the milestone with a special commemorative film narrated by Shah Rukh Khan. The film reflects Netflix’s journey in the country, its collaboration with Indian creators, and the evolution of streaming entertainment over the last ten years. The
Swiggy Steps Up Advertising Push as Losses Continue to Mount in Q3
Indian food delivery major Swiggy significantly increased its marketing investments in the third quarter, with advertising spends crossing ₹1,100 crore, even as the company’s losses widened to ₹1,065 crore, according to a recent financial report. The figures highlight Swiggy’s aggressive growth strategy in an increasingly competitive digital commerce landscape, where
Google India Sees Strong Growth in Gross Ad Revenue Despite Dip in Net Earnings
Google India has reported a notable rise in its advertising business, with gross ad revenue increasing 11.3% year-on-year, even as net advertising revenue declined by 2%, according to a recent financial report. The figures highlight the evolving dynamics of India’s fast-growing digital advertising market. The contrasting performance between gross and
Spotify Experiments With In-App Group Chats to Make Music Streaming More Social
Spotify is taking another step toward becoming a more social platform by testing Spotify in-app group chats. The new feature aims to encourage real-time interaction among users, allowing them to chat, react, and engage around shared music interests without leaving the app. As competition in music streaming intensifies, Spotify is
Google Gemini Launches AI-Powered Mock Tests to Support JEE Main Aspirants in India
Google has expanded the education-focused capabilities of Google Gemini by introducing an AI-powered mock test experience for JEE Main aspirants in India. The new feature is designed to help students prepare more effectively for one of the country’s most competitive engineering entrance exams. With millions of students appearing for the
Snap Strengthens AR Strategy With New Subsidiary for Smart Glasses Business
Snap Inc. has taken a significant step toward expanding its hardware ambitions by setting up a new subsidiary dedicated to its AR glasses unit. The move highlights Snap’s long-term commitment to augmented reality technology and wearable computing beyond its core social media platform. By creating a separate business entity for
LinkedIn Introduces Verified AI Skills to Strengthen Professional Profiles
LinkedIn has introduced a new feature that allows members to display LinkedIn verified AI skills directly on their profiles. The update is designed to help professionals prove their AI expertise while giving recruiters and employers more confidence when evaluating candidates. As artificial intelligence becomes a core requirement across industries, LinkedIn’s
Google Introduces a New Podcast Dedicated to Advertising and Google Ads Insights
Google has launched a new podcast aimed at helping advertisers, marketers, and businesses better understand the evolving world of digital advertising. The podcast focuses specifically on Google Ads insights, offering practical guidance, expert discussions, and updates straight from Google’s advertising ecosystem. This move reflects Google’s growing emphasis on education-driven marketing,
Threads Experiments With Animated Stickers to Boost Post Engagement
Threads, Meta’s text-based social platform, is testing a new feature that could make posts more visually engaging: Threads animated stickers. The experiment signals Meta’s ongoing effort to enhance creativity on Threads and keep users actively posting rather than just scrolling. As competition intensifies among social platforms, features that improve self-expression
Google Expands Affordable AI Plus Subscription to More Global Markets
Google is continuing its push to make artificial intelligence more accessible by expanding its lower-priced AI Plus plan to additional international markets. The move reflects Google’s broader strategy to compete in the fast-growing AI subscription space while offering users a more affordable entry point to premium AI features. With this
